Why fundraising experiments?

  The benefit - they help more people

Most fundraising efforts raise more than $1 for every $1 spent. For example, a friend of ours spent $50,000 on a community event that raised $2 million.

Fundraising increases the resources that a charity can use to have an impact.  

   The drawback - most fundraisers are biased

Most fundraising is done by charities themselves, which leads to enormous bias. Fundraisers are often paid to tell you to donate to their organization. 

   The solution - fundraise externally

We receive absolutely no compensation from the charities we support, so if we find another charity that's even better, we can update based on the evidence. We are not invested in any charity - we are invested in doing good. 

These are the reasons we are experimenting with fundraising for evidence-based interventions. If you would like to help out, please connect with us! 

What experiments are we conducting?

   Events

Events are a great for building community, awareness, and funds. We are currently experimenting with throwing events to increase evidence-based giving in Canada and around the world. Read more.

   Networking

Networking is one of the most effective ways to meet other like-minded people and build a community dedicated to evidence-based giving. We are currently experimenting with it. Read more. 

   Grant-writing

Applying for grants can potentially bring in far more than is put in. We ran an experiment where we wrote grants full time for 6 months. Read more. 

   Unique opportunities

This is a catch-all term for any activities that do not fall into the categories above. Historically we have found these to be very rewarding. One example of a successful unique opportunity was the use of Google Grants for animal welfare charities.